04

Vessel

Banking for people who dislike banking apps. A tone of voice that never raises itself.

Leaf detail with water droplets in darkness

Client

Vessel

Sector

Fintech

Disciplines

Brand, product, voice

Year

2024

Launched

Vessel is a bank for people who have deleted at least one banking app in anger.

A voice that stays level

We wrote the interface before we designed it. No exclamation marks, no congratulation screens, no red unless something is genuinely wrong. Balances are set in tabular figures so a number never jitters while it updates.

Half of all support tickets used to be about wording. Now they are not.

Concrete facade in flat evening light
Quiet architectural corner in shadow
Minimal interior with a long dark line

What held

Support tickets about wording dropped by half.

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